A Pantone anunciou que a cor de 2018 será o Pantome 18-3838 Ultra Violet. Desde 2000 que os membros da Pantone Color Institute elegem a cor que simboliza as tendências de design e opções culturais.
"Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own".
"The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today."
– Laurie Pressman, Vice-Presidente do Pantone Color Institute.